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DROP 001 window Open Dispatch within 5 working days of the order Ships Worldwide
Hardman LondonOne line. Hardman London Ltd is the applicant on the filings, and the Latin word order is what the Chinese mark mirrors. Stacked, with LONDON letterspaced to the width of HARDMAN at a gap of half its cap height - open enough to read as deliberate, tight enough to still read as a word.
Hardman London

Lookbook

The line, photographed

Where each mark sits, at what size, and what the cut does. No styling, no location, no model looking away from the camera: the garment is the subject.

A black t-shirt shown front on, HARDMAN LONDON printed across the chest in white.
HARDMAN LONDON Tee, 142gsm combed jersey
The back of a black pullover hoodie with HARDMAN printed large across the shoulders in white.
The name goes on the back, at the size a room can read
A black pullover hoodie shown front on, with a small HARDMAN LONDON lockup on the left chest.
And small on the chest, at the size a conversation can
The black HARDMAN LONDON t-shirt on a hanger, showing the shoulder line and the closer cut.
Side-seamed, so it follows the body rather than hanging off it
The black hoodie on a hanger, showing the three-panel hood and the pouch pocket.
Three-panel hood, self-fabric patch at the neck